Where is your website content falling short of the mark?
You may not need a new website, but do your current pages still accurately reflect your business offering?
Many companies invest in a website at the start of their enterprise. As business evolves, the original content isn’t always updated in line with developments. Refreshing the written content can help bring the information up to speed and it can also be effective for Search Engine Optimisation (SEO).
Product or service specific, keyword-rich content is an important preparation before an AdWords campaign. When your advert is clicked on, you want the visitor to land on a page that instantly makes sense. It must be directly relevant to the advert, maintain their attention and entice them into action.
If you are unsure about how to improve your website copy, a review of your current website content can offer a logical starting point. With an understanding of your target client and what you want to communicate, I offer an objective perspective on how effectively the message is being delivered.
With honest feedback and suggested improvements, you can decide on whether changes are necessary. You can make the changes yourself or I can assist if you prefer.
Detailed Website Review
Working in close collaboration with local contacts, it is possible to combine an evaluation of the content, with analytical data and web development insight. This provides a comprehensive website and SEO review that gives you the necessary tools to make informed marketing decisions.